Privacy Policy

Introduction

Bartlett Labs ("we," "us," or "our") is operated by Kyle Bartlett and is based in Crosby, Texas. We are committed to protecting your privacy and being transparent about how we handle your personal information. This Privacy Policy explains what data we collect, how we use it, and your rights regarding that data.

This policy applies to all services provided by Bartlett Labs, including our website at bartlettlabs.io and any related services.

Information We Collect

We collect information in the following ways:

Information You Provide Directly

• Contact form submissions: When you fill out a contact form on our website, we collect your name, email address, phone number (if provided), and message content.
• Email correspondence: When you email us directly, we retain your email address and the content of your communication.
• Consultation bookings: When you schedule a strategy call or consultation, we collect the information you provide during the booking process.
• SMS/Text message opt-in: When you opt in to receive text messages from Bartlett Labs, we collect your mobile phone number and the consent choices connected to that request. This information is used for inquiry follow-up, scheduling, project communication, and support that match the permission you gave in our SMS Opt-In Terms.

Information Collected Automatically

• Website analytics: We use Google Analytics to collect anonymized usage data, including pages visited, time on site, referring URLs, browser type, device type, and approximate geographic location.
• Server logs: Our hosting infrastructure automatically records IP addresses, access times, and requested URLs for security and performance monitoring.

How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your inquiries and provide the services you request
• To improve our website, services, and customer experience
• To send relevant updates about our services when you have opted in or expressed interest
• To analyze website traffic and usage patterns to improve our content and offerings
• To protect against fraud, abuse, and unauthorized access
• To comply with legal obligations

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

SMS/Text Message Data

When you opt in to receive text messages from Bartlett Labs, we store the mobile number, consent record, and message activity needed to manage that communication. We use this data for inquiry follow-up, scheduling, project communication, and direct support that match the permission you gave.

Bartlett Labs does not use mobile opt-in data for outside marketing lists, affiliate promotion, or unrelated resale.

Text-message opt-in data and consent stay limited to the service providers needed to deliver and support the messaging channel itself, and not for their separate marketing use.

For details on how to opt in or opt out of our SMS program, visit our SMS Opt-In and SMS Opt-Out pages.

Third-Party Services

We use the following third-party services that may collect or process data on our behalf:

• Google Analytics:Website traffic analysis and usage statistics. Google's privacy policy is available at policies.google.com/privacy.
• Shopify: Our online store at shop.bartlettlabs.io is powered by Shopify. Shopify processes order and payment information in accordance with their privacy policy.
• Printful:We use Printful for print-on-demand order fulfillment. When you place an order, Printful receives the shipping and product information necessary to fulfill your order. Printful's privacy policy is available at printful.com/policies/privacy.
• Cloudflare: We use Cloudflare for content delivery, DDoS protection, and website security. Cloudflare may process IP addresses and request data as part of their services. Their privacy policy is at cloudflare.com/privacypolicy.

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your experience and collect analytics data. Cookies are small text files stored on your device when you visit our site.

We use the following types of cookies:

• Essential cookies: Required for basic site functionality such as theme preferences and session management.
• Analytics cookies: Used by Google Analytics to understand how visitors interact with our website. These cookies collect information in an aggregated form.
• Security cookies: Used by Cloudflare to identify trusted web traffic and protect against malicious activity.

You can control cookie preferences through your browser settings. Disabling cookies may affect some features of our website.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law. Contact form submissions and email correspondence are retained for up to 3 years to maintain client relationship history. Analytics data is retained according to the default settings of each analytics platform (typically 14 months for Google Analytics). You may request deletion of your data at any time by contacting us.

Your Rights

You have the following rights regarding your personal data:

• Access: You can request a copy of the personal information we hold about you.
• Deletion: You can request that we delete your personal information. We will comply unless we have a legal obligation to retain it.
• Correction: You can request that we correct any inaccurate personal information.
• Opt-out: You can opt out of marketing communications at any time by contacting us, using the unsubscribe link in any email we send, or visiting our Email Opt-Out page.

To exercise any of these rights, contact us at [email protected]. We will respond to your request within 30 days.

Data Deletion Requests

You have the right to request the deletion of your personal data at any time. We provide a dedicated process for submitting data deletion requests, including clear instructions on how to contact us and what to expect. For full details on how to submit a request, processing timeframes, and what data may be affected, please visit our Data Deletion Request page.

Children's Privacy

Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete that information promptly. If you believe we may have collected information from a child under 13, please contact us at [email protected].

California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the categories of sources, the business purpose for collecting it, and the categories of third parties with whom we share it.
• Right to delete: You have the right to request deletion of your personal information, subject to certain exceptions.
• Right to non-discrimination: We will not discriminate against you for exercising your CCPA rights.
• No sale of personal information: We do not sell personal information to third parties as defined by the CCPA.

To submit a CCPA request, contact us at [email protected]. We will verify your identity before processing your request and respond within 45 days as required by law.

Data Security

We implement reasonable technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our website uses SSL/TLS encryption for all data transmitted between your browser and our servers. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable laws. When we make changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Your continued use of our website after any changes constitutes your acceptance of the updated policy.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: